Initiative
Seller Programs
About the initiative
Sellers Center
As part of our commitment to leveraging the businesses of entrepreneurs who use our platform, we have created the Seller Center, a channel to support the professionalization and growth of our sellers. The initiative was designed to serve both those who are just starting out and those looking to scale their businesses, bringing together content and resources that support the entrepreneurial journey within our ecosystem.
Through the Seller Center, we offer access to educational materials and practical tools, focusing on topics such as financial education, sales strategies, use of our solutions, as well as guidance on how to boost results in a sustainable and efficient way.
Currently, the Sales Center is available in Argentina, Brazil, Chile, Colombia, Mexico, Peru, Uruguay, and Venezuela, strengthening our role as a strategic partner for the development of those who do business with us throughout Latin America.
Starting from scratch
The platform offers a guide with five practical steps to start selling efficiently. From registration to the first 10 sales, sellers receive personalized support and recommendations.
The four pillars of success
To turn sales into a profitable and scalable business, we guide sellers to work on four essential pillars:
- Offer: how to create listings with good images, complete descriptions, and competitive prices.
- Traffic: investing in strategies that attract buyers to your store.
- Service: maintaining excellent customer service and delivering a good customer experience.
- Scalability: using tools to automate processes and grow consistently.
Strategic training
Our sellers also have access to Mercado Ads Academy, our educational advertising platform, whose mission is to equip them with all the knowledge and tools they need to turn advertising into a strategic lever that drives their business, strengthens their brands, and boosts their sales on the platform.
MLXP25 - Stage for major digital transformations
Every year, we promote the Mercado Libre Experience (MLXP), one of the largest gatherings in Latin America dedicated to digital entrepreneurship, innovation, and e-commerce. Held in Argentina, Brazil, Chile, Mexico, and Uruguay, the event offers specialized content tracks, thematic panels, practical workshops, and networking opportunities for entrepreneurs who want to improve their management, leverage the platform's tools, and transform logistics into a competitive advantage.
Main results
We support digital transformation and the development of entrepreneurs by offering the tools they need to boost their sales on our platform.
Main results
Over 5,000
Entrepreneurs trained in Latin America.
2M
monthly visits to the platform
More information
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